Friday, September 11, 2015

Adieu 'Madame Pee Pee'

After the Dutch company 2theloo opened its first toilet doors in the Kalverstaat in Amsterdam (2011), they grew out to having 200 toilet stores globally. This summer 2theloo popped up in the city of love Paris, where they took over some of the lavatories. Unfortunately 2theloo didn't show much love for the lavatories' longstanding staff, whom the French traditionally refer to as 'dames pipi'. 

Twitter users have posted Tweets about the 'dames pipi' demonstrating.The 'dames pipi' even brought a civil suit to court, which got referred to a higher judge. According to NOS news they feel like "they have been thrown away like old mopping rags".








A spokesperson of the company claimed that this isn't just a regular takeover, but “we are a real game changer. It really is a game changer as France24 states that 2theloo is ignoring the French (and European) law which governs the transfer of employment contracts from one contractor to another!

How 2theloo communicates this takeover through their spokesperson is remarkable:

“We represent a new way of exploiting lavatories. In the negotiations with the local authority of Paris they asked for a new concept”
 
This statement is clear cut and seems quite honest to me. They are not beating around the bush about their business vision..but it leaves out the fact that sadly enough 11 'dames pipi' had to stop working abruptly..

The spokesman's reaction on this case isn't sufficient for everyone as 2theloo is being asked on the company's Facebook page what 2theloo is going to do about the situation of the 'dames pipi' and if the ladies will get offered a job at their company (see below). What do you think the reaction from 2theloo would or should be? Should they stick to their straightforward business vision only or should they show some compassion for the 'dames pipi' too?





                                      Bye or see you soon?




By the way..If going 2 the loo really is an extraordinary experience like they claim it to be, I can't tell. According to their website it should be even better than at home. Maybe I will check out the concept one of those rainy shopping days in Amsterdam to rate this game changers' concept.....





                                            Source: yelp.com



Margarita Jansen

1 comment:

  1. I think they should have shown more compassion, especially because the "dames pipi" are so famous and loved in France. As a Dutch company in France 2theloo should have been respectful towards something so traditionally French as the "dames pipi".If they had not needed any employees for the new toilets the public statement might have sufficed but since they are simply replacing them with other employees I think it's not enough.

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